Skims is going all in on sports in 2026 — starting with a continued partnership with Team USA ahead of the Winter Olympics, which kick off in Milan on Feb. After high-profile collections tied to Tokyo 2020, Beijing 2022 and Paris 2024, the latest Skims for Team USA drop gives an athletic and patriotic refresh to the brand’s bestselling silhouettes.
“It’s truly an honor to continue this incredible partnership with Team USA,” Kim Kardashian, co-founder and CCO of Skims said in a statement. “This collection celebrates the courage, determination and excellence of these incredible athletes, inspiring us to all push further, dream bigger, and embrace who we are. I’m proud that Skims can support and celebrate them as they go for the gold.”
The Winter 2026 campaign underscores that ambition, spotlighting a roster of Olympians and Paralympians across disciplines. The lineup includes Olympic gold medalist and three-time world ice dance champion Madison Chock, two-time Paralympian and world champion Nordic skier Dani Aravich and world champion bobsledder Kaysha Love. Shot by Hugh Wilson, the campaign leans into high-flash photography and graphic props inspired by the awards podiums used during the Olympic medal ceremonies.
For the athletes, the collection reflects the realities of life around competition. Chock said the pieces fit seamlessly into her routine, from training days to travel and recovery, while Aravich emphasized the importance of ease and inclusivity during long, demanding schedules. Love described the capsule as versatile essentials designed for real life, whether on the move or winding down during the Games.
The Skims for Team USA capsule will be available in sizes XXS through 4X, with prices ranging from $20 to $88. The collection launches Jan. 8, 2026, at 9 a.m. PT / 12 p.m. ET on skims.com and in select Skims flagship stores in New York and Los Angeles.
Shop a few of the best pieces from the collection below:
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