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Apple CEO Tim Cook‘s total compensation held steady at $72.3 billion in 2025 compared with 2024.
The pay figure was disclosed Thursday in the tech giant’s annual proxy statement. Technically, the final tally dipped about $300,000 year-to-year, but in percentage terms the decline was a small fraction of a percentage point.
The breakdown of the CEO’s pay package was very similar to 2024’s, with a base salary of $3 million and $57.5 million in the form of a stock award. The balance came from bonuses.
Other senior execs made around $27 million in total pay, though recently arrived CFO Kevan Parekh took home $22.5 million.
Apple’s stock did not surge as much as Nvidia’s or those of some other tech giants. Its single-digit gain for the year was secured when investors cheered by Cook’s prediction last fal of a record calendar fourth quarter. The quarter’s financial results, which include holiday shopping and the introduction of new devices, will be reported at the end of January.
Cook also helped the company contend with a chaotic operating environment around tariffs, especially as President Trump dialed up tensions with China, a crucial market for Apple’s flagship device, the iPhone. The CEO oversaw a rapid adjustment that saw the company shift significant amounts of manufacturing to India, a move that lowered tariff exposure.
At 65, Cook has a somewhat cloudy outlook in terms of his long-term future in the corner office. In recent months, press reports have speculated about potential internal candidates to succeed him. On Thursday, the New York Times reported that John Ternus, Apple’s head of hardware engineering, could be the front-runner for the top post.
English (US) ·